When gathering and analyzing data for client services, what is the process referred to as?

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The process of gathering and analyzing data for client services is referred to as market research. This process involves systematically collecting information about target markets or customers to understand their needs, preferences, and behaviors.

Market research is crucial for effective decision-making in client services, as it provides insights that can help tailor services to meet client expectations and needs. This might involve surveys, interviews, focus groups, or analysis of existing data to assess market trends and consumer opinions.

On the other hand, experimental design refers to the structured approach used in scientific research to test hypotheses through controlled experiments. Relationship analysis typically involves exploring connections between variables but doesn't specifically focus on client services or market needs. Product development pertains to creating new products or services, rather than the broader market understanding aspect that market research encompasses. Therefore, market research is the most accurate term to describe the process related to gathering and analyzing data for client services.

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